National 18 Campaign
The National 18ft Class has been a stall worth of the Irish sailing scene for most of its 75 year history. As with all sport, technologies move on and as part of the evolution of the class a new 'ULTRA' design was commissioned, designed, developed, and put into production. This new lightweight, high performance boat needed a new identity to go with its new and exciting look and performance.
Video production, printed marketing material, online UX design and exhibition graphics are all applications that continue to be used.