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Cork 300 Brand Identity & Identity System Design

Cork 300 is the celebration of the Royal Cork Yacht Clubs 300 year anniversary. The oldest yacht club in the world was founded in 1720 and so in July 2020 there is a major celebration planned.

The event is to have an all inclusive ethos with a reach far beyond just sailing to this end the identity system design brief was complicated with an intricate hierarchy that had to be easily adaptable to a wide variety of events and programs.

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